OUR PARTNERS
Events Like Pirin Ultra Happen Thanks To Them
General Sponsors
Biofresh
Event's general sponsor. Premium natural cosmetics and rose oil products.
Support From The Heart of Bulgaria
Biofresh actively supports Pirin Ultra through their commitment to natural products and Bulgarian traditions. Thanks to their partnership, we can showcase the beauty of natural ingredients and promote healthy living.
About Biofresh
Biofresh is a modern production company founded in 2000 in Plovdiv, Bulgaria. The company owes its rapid and stable development to its dynamic team of young and highly qualified specialists, as well as to the long-standing traditions in the rose oil and cosmetic industry of the region.
Bulgarian Rose Oil – Our Main Value
One of the main values of Biofresh products lies in the use of pure and fresh rose oil in their creation, coming directly from the rose gardens of the world-famous "Valley of Roses". The healing and beautifying properties of this fragrant elixir, springing from the heart of Bulgaria, have carried their fame through the centuries to this day.
Major Partners
Bansko Municipality
Bansko is a town where ancient architecture, heroic history, authentic folklore, centuries-old culture, and preserved traditions intertwine. The unique Bansko cuisine, mountain humor, and rich oral heritage further shape the image of this vibrant town – a symbol of Bulgarian spirit. Bansko Municipality encompasses the most beautiful part of the Pirin Mountains, sections of the Razlog Valley, the Momina Klyusura Gorge of the Mesta River, and the Dabrash Ridge of the Rhodope Mountains. The municipality covers an area of 49,621 hectares, with terrain ranging from flat to hilly and mountainous. Host of the Pirin Ultra race.
Pirin National Park
Due to the unique biological diversity and remarkable natural formations of Pirin, more than 40,000 hectares of the mountain have been designated as a protected area – Pirin National Park. This piece of nature is an invaluable Bulgarian and global treasure, included in UNESCO’s “Man and the Biosphere” program.
Basecamp
Sports equipment for water and winter sports, trekking, cycling, climbing, and premium sports nutrition.
Varta
A global leader in the production of batteries and energy solutions – from micro and household batteries to energy storage systems. Varta sets standards in safety, performance, and sustainability.
Samsung Bulgaria
Samsung Bulgaria presents the Galaxy Watch ecosystem – smartwatches designed to support active lifestyles and training with GPS tracking, fitness data, health and sleep insights, and Samsung Health connectivity. At Pirin Ultra, visitors will be able to explore Samsung watches up close and discover how technology can support more informed movement, recovery and personal goals.
Pirinsko
A pilsner-type beer with 4.4% ABV, distinguished by its smooth and slightly bitter, refreshing taste. A symbol of its home and region, Pirinsko is the preferred beer for people who value the true things in life.
Top Rent A Car
A leading national car rental company in Bulgaria, operating the country’s largest fleet—over 3,000 vehicles that are new or up to 1 year old. The company provides nationwide coverage through a network of 16 service offices in Bulgaria and 1 abroad, as well as delivery to any city, resort, and the major airports across the Balkans. Its mission is first-class service and high customer satisfaction, supported by continuous fleet renewal and technological innovation.
Devin
> Since its establishment in 1992, Devin EAD has been a leader in Bulgaria’s mineral and spring water market. The springs and bottling facility are located in an ecologically pristine area in the region of the town of Devin, in the heart of the Rhodope Mountains, where DEVIN-branded products originate—natural mineral water (still, sparkling, and vitamin-enriched) and spring water. Devin is a responsible company that invests in the economic, social, and cultural development of society through initiatives focused on regional development, environmental protection, and education. Since March 2022, Devin has been among the first Bulgarian companies to receive the prestigious B Corp certification, which recognizes companies that meet the highest social and environmental standards and make a long-term commitment to having a positive impact on society.
Apteki 36.6
One of the leading pharmacy chains in Bulgaria with over 20 locations in Plovdiv and the region. Apteki 36.6 offers a wide variety of medicines, medical products, dietary supplements, cosmetics, and baby products, as well as specialized services such as filling prescriptions under the National Health Insurance Fund (NHIF) and preparing herbal mixtures. A symbol of accessibility and care for health.
Nutrino Lab
Producer of 100% natural fruit and vegetable purees and oat mixes, free from added sugars, preservatives, and artificial ingredients. Nutrino Lab products are vegan, high in fiber, and provide healthy and convenient nutrition in practical packaging.
Sponser
Swiss manufacturer of sports nutrition products focused on improving health, functionality, and athletic performance. Sponser’s products include sports drinks, gels, and high-quality recovery solutions without artificial colors or sweeteners. Tested and developed in collaboration with world-renowned athletes, the products meet the highest standards of quality and safety, certified by HACCP, GMP, and BRC food safety. Sponser is among the most respected companies worldwide in the field of sports nutrition supplements.
Running Zone
The first and only specialized running store in Bulgaria, opened in 2014. Created and managed by runners, Running Zone offers high-quality shoes, gear, and consultations for choosing the right equipment. The store uses specialized equipment and software for foot and gait analysis to help every customer find the most suitable shoes and enjoy running without the risk of injury. Running is their passion!
Pirin Hill
A Bulgarian manufacturer of high-quality socks with attractive designs at reasonable prices. All Pirin Hill products are produced in the family-owned factory in Ruse, combining modern technologies with knowledge and experience gained from working with leading European brands. Pirin Hill offers an alternative to monotonous and low-quality products, delivering comfort, style, and reliability for everyday wear.
Doppelherz
A German brand with over 100 years of history in developing high-quality products to support health and an active lifestyle. The rich portfolio of Doppelherz includes vitamins, minerals, herbal extracts, and specialized formulas for immunity, energy, cardiovascular health, vision, and beauty. The brand offers a wide variety of formats – tablets, capsules, micropellets, gummies, and drops – to meet the needs and preferences of every age group.
Prestige
One of the largest manufacturers in the food industry in Bulgaria and a market leader in categories such as biscuits, wafers, and mini cakes. Prestige products are present in 99% of the stores in the country and are exported to more than 30 countries worldwide. The company unites a team of over 550 people and develops brands such as Trayana, Mirage, Hyper, Naya, Roden Krai, Troya, Spoko, Prestige Muesli, Nasladi, and Wellness. Socially engaged, the company invests in the young people of Bulgaria, their education, and their active lifestyle.
Personal Laser Engraving
A mobile studio for on-site personalization through laser engraving. They operate at events—under a tent near the finish area—and offer engraving on medals and keepsakes: name, finish time, bib number, or a short message. Fast, precise craftsmanship that turns every finish into a unique memento.
RedBull
A world-renowned energy drink brand that inspires an active lifestyle, sports, and adventures. RedBull supports athletes, sporting events, and extreme challenges around the globe. The brand’s products provide the energy and focus needed to reach new heights – in sports, work, and everyday life. The motto “RedBull gives you wings” symbolizes the drive to overcome limits and achieve dreams.
Matand Dairy
Matand Dairy is based in the village of Eleshnitsa, at the southern foot of the Rhodope Mountains near Razlog. As a Pirin Ultra partner, the local producer will provide white brined cheese and kashkaval at the aid stations – a tasty, nutritious boost for runners along the course.
Banski Samun
Banski Samun is an artisan bakery in Bansko that handcrafts naturally leavened bread in small daily batches every morning. Its loaves contain no commercial yeast or improvers, using flour, water and a live starter, followed by at least 12 hours of slow fermentation for a deeper flavour. Alongside several kinds of bread, the bakery offers homemade banitsa, mekitsi, biscuits and traditional cookies – fresh baking with an authentic local character and no unnecessary surplus.
Partners
Airways
Airways е иновативен български бранд, чиято основна цел е да оптимизира дишането, спортното представяне и качеството на съня чрез изцяло механични и естествени решения, изключващи употребата на каквито и да е медикаменти.Продуктите,които бранда предлага са лепенки за нос,инхалатори за нос и лепенки за уста.
Bulgarian Skyrunning Federation
Administrator of the National Skyrunning Championship in Bulgaria. The ranking in the championship serves as a criterion for participation in the national team. The Bulgarian Federation for Vertical Running is a full member of the International Skyrunning Federation.
XCO Club
XCoClub was founded in 2010 and has been behind the organization of numerous sports events, including six consecutive editions of the extreme competition XCo Adventure Cup, two traverses of the Kom–Emine route by Kiril Nikolov–Diesel, as well as the Pirin Ultra ultramarathon, whose first edition was held in September 2016. The club is a member of the Bulgarian Federation for Vertical Running.
Diem Sport
A company specialized in the production of sportswear and team uniforms through sublimation printing – customized sports apparel and accessories such as cycling kits, jerseys, shorts, jackets, socks, scarves, and hats. Diem Sport offers full or semi-customized clothing for sports like cycling, triathlon, ice hockey, motocross, orienteering, running, rowing, and more. The company uses high-quality Italian materials, contemporary design, and functional fabrics – Carbon, Bioceramics, Silver, Bamboo, Activated Charcoal, etc. The company’s motto is "The Deadline is Everything," ensuring quick response and delivery within 1 to 4 weeks depending on the order volume.
Mobimax
Founded in 2001, the company offers products and services in the field of radio and telecommunications. Mobimax is a direct partner of the three mobile operators in Bulgaria for prepaid GSM products and an importer of leading global manufacturers of radio communication equipment. The company provides a wide range of products – professional and amateur radios, antennas, VHF/UHF amplifiers, prepaid mobile operator products, as well as specialized solutions in radio/telecommunications and automation.
Academy First Aid
The Association "Academy First Aid" has a mission to educate people to make intelligent decisions regarding their safety and security in the event of an accident or critical situation. The organization conducts campaigns and training on providing first aid, develops skills for responding to emergencies, and encourages public preparedness to preserve health and save lives. The team includes practicing doctors and specialists who teach people how to act effectively in the first minutes after an incident, when assistance is most valuable.
Gold Nutrition
Gold Nutrition offers high-quality nutritional supplements created specifically for athletes and active individuals. Their products support hydration, endurance, strength, and recovery, combining scientifically proven formulas with carefully selected ingredients. Whether it’s training, competition, or recovery, Gold Nutrition provides reliable support for achieving the best results.
White Lavina
White Lavina is a cozy hotel in the heart of the mountains, offering the perfect combination of comfort and active recreation. Guests can enjoy a variety of mountain activities – skiing, snowboarding, ski touring, and freeride in winter, as well as hiking, high-mountain traverses, and rock climbing during the warmer months. The hotel also rents out electric mountain bikes and cross-country bicycles, making it an ideal base for nature lovers and adventure seekers.
Four Points by Sheraton Bansko
Four Points by Sheraton Bansko combines a central location with easy access to Bansko’s historic centre and the surrounding mountains. Modern rooms and suites offer beautiful views, while the hotel’s excellent dining options, swimming pools and wellness amenities make it a comfortable base for an active race weekend.
Grand Royale Apart Hotel & SPA
Located at the foot of the Pirin Mountains, Grand Royale offers spacious apartments, a restaurant, family facilities and an extensive SPA centre with a 20 m indoor pool, thermal zone and gym. The hotel is a Pirin Ultra accommodation partner.
Meriknows
Meriknows creates clothing from 100% merino wool, designed for movement and everyday comfort. The fabric provides natural temperature regulation, resists moisture and odours, and feels like a second skin. Born from an idea during a mountain walk, the brand is grounded in nature, simplicity and practical design.
Track Sport
TrackSport is a leading partner in GPS tracking and event timing for sports competitions in Bulgaria. The company started in 2014 and since then has been an integral part of the largest events in orienteering, running, cycling, and skiing. TrackSport has serviced World and European Championships, as well as numerous ultramarathons, mountain runs, and cycling races. With its reliable GPS tracking technologies and innovative timing solutions, TrackSport contributes to the accuracy, safety, and overall appeal of sports events.
Loggator
Loggator is a system for precise real-time tracking of moving objects. The product combines hardware and software solutions designed for a wide range of users. Thanks to its reliability and accuracy, Loggator is used to track sporting events and outdoor activities, providing transparency, safety, and the option for live monitoring.
Bulgarian Tourist Union (BTS)
A national organization with over a century of history that laid the foundations of organized tourism in Bulgaria through Aleko Konstantinov’s initiatives in 1895. BTS coordinates the country’s hiking movement, maintains and marks tourist trails, manages a network of mountain huts and shelters, and organizes treks, children’s and youth camps, and events. The union works to protect nature, promote mountain culture and safe travel in the mountains, publishes maps and guidebooks, and supports the development of active tourism.
Mountain Rescue Service – Bansko Unit
The Bansko Mountain Rescue Service unit is part of the Bulgarian Red Cross Mountain Rescue Service and provides emergency assistance for incidents in Pirin. Its volunteer and professional rescuers support searches, first aid and rescue operations in difficult mountain terrain. In 2027, the unit partners with Pirin Ultra to support participant safety along the race routes.
MelliGEL
MelliGEL creates organic honey-based energy gels developed for sport, movement and prolonged physical effort. The brand combines honey, superfoods and functional ingredients in clean sports nutrition while supporting sustainable organic farming.
Villa Daros
Villa Daros is a family winery in the Kresna region, founded in 2018 from the shared passion of two families for vineyards and wine. The winery combines local tradition with modern technology to create wines that express the character, aromas and richness of the region.
KINNZY
KINNZY creates compact products for cleanliness and freshness on the go, including pocket mists, cleansing bars and travel-ready accessories. They are designed for active moments when you are training, travelling, climbing or moving through a fast-paced day.
Stenata Stores
Stenata Stores offer specialist equipment, clothing and accessories for the mountains, climbing, hiking, running and active lifestyles. Through a curated selection of international brands, practical expertise and a commitment to Bulgarian nature, the team helps outdoor enthusiasts choose reliable gear for their adventures.
Mount to Coast
Mount to Coast creates shoes for runners seeking comfort and dependable performance over long distances. Its models are designed for prolonged effort on roads and mixed terrain and are available from Running Zone.
COROS
COROS develops GPS sports watches and technology for training, navigation and performance tracking in running and other endurance sports. COROS products are available from Running Zone.
InStinct
InStinct creates lightweight, functional packs, vests and accessories for trail and ultra running, designed for freedom of movement and easy access to essential gear on the course. The brand is available from Running Zone.
Neversecond
Neversecond offers a performance nutrition system for endurance athletes, including energy gels, drink mixes, electrolytes and recovery products with clear dosing and practical use during prolonged effort. The brand is available from Running Zone.
Bowen® Bulgaria
Bowen® Bulgaria brings together certified Bowen practitioners and clinics and supports professional training in the original Bowen technique. As a Pirin Ultra partner, the organisation highlights gentle body care, balance and recovery as part of an active lifestyle.
Race Nemo
Race Nemo helps participants quickly find every photo of themselves in large race galleries. The platform saves hours of manual searching and keeps galleries from past events in one place, making favourite moments from the course easy to find and revisit at any time.
